One Big Thing: Do you have an online local news subscription?
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As We Hold These Truths has highlighted in the past, local news outlets are dwindling throughout the nation. However, news consumption has been up, but not for local newspapers. Major news publisher like the New York Times and The Washington Post have seen their audiences grow significantly over the past couple years, but it is the tech giants like Facebook and Google who have reaped the benefits of the increased readership of online articles. Advertising revenue has become the most profitable part of news distribution but one third of it’s spending goes to the tech companies. This is one of the primary reasons why many publishers have pivoted to subscription-based models. While this solution works for national papers like The New York Times and The Washington Post, local news outlets with smaller staffs and audiences have suffered financially. Many tech companies have also created their own news aggregation outlets like Apple News or Google News which strengthens their positions as middlemen of news distribution.
If you want to save local news, find out what local news outlets are near you from mylocalpaper.com and see local news from all over the country at hometownnews.com. A free press is a cornerstone to American democracy, but we need local journalists as much as national journalists to inform our communities.
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